A venture firm designed to work for exceptional founders building outlier product companies.
Product founders have a distinct anatomy and a common DNA that defines, discerns and differentiates you from other company builders.
We’ve been investing in pre-seed and seed stage product companies since 2012, from our home in London. We’re a partner-only, Europe-wide, high conviction investment team.
We lead or co-lead rounds between $500k-$5m.
We invest across the seed spectrum supporting companies to go from pre-product to product market fit.
We are venture generalists and product specialists: across AI, health, data and infrastructure, fintech, SaaS, vertical networks and marketplaces.
We’re a group of high conviction investors, product aficionados, community experts, experienced operators and finance pros. Collectively, we’re passionate about the power of product to transform people’s lives.