Where product founders fit

A venture firm designed to work for exceptional founders building outlier product companies.

Led Seed in 2020

Deepstash

Vladimir Oane

Dan Ciotu

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"You know that feeling when you have a groundbreaking idea, but VCs only care about spreadsheets filled with hypothetical numbers? Connect is the opposite of that. They dig deep to truly understand your vision—once they do, they commit fully."

Co-led Seed in 2024

Dust

Gabriel Hubert

Stanislas Polu

"Your job as a founder is to build something people really want and it’s precious to work with partners who obsess about that like you do. Connect has been a partner like that for us, understanding and backing our vision right from the start.”

Led Seed in 2023

Tuza

Ed Hardy

Olivia Stannah

"We're fortunate that it was a competitive raise, with Connect winning out. We've known Pietro, Rory and Sitar since our pre-seed and in them we've found the partners who are thoughtful, obsessed with the problem, and obsessed with supporting companies at our stage. Liv and I couldn't be more excited."

Led Seed in 2024

Torg

Hans Furuseth

Rita Kerbaj

Ben Holdham

"The moment we met Connect, we knew we wanted to work with them. Their involvement gives us a stronger shot at success, not just because they provide capital, but because they add real value to the equation. With Connect, we have the kind of partner every company hopes for: one that truly elevates our potential."

Led Pre-seed in 2019

Purple Dot

Madeline Parra

John Talbott

"Connect Ventures led our pre-seed round. I honestly feel like one of the rare founders who has an investor who truly adds tremendous value to our strategic thinking and guidance as Purple Dot grows."

Led Pre-seed in 2019

Accountable

Nicolas Quarré

Alexis Eggermont

"Throughout our journey, Connect have been nothing short of extraordinary: ensuring the necessary discipline to craft product-market fit and going the extra mile to help us raise an incredible Series A are only 2 landmarks of a relationship that defined how we built Accountable."

Led Pre-seed in 2016

TrueLayer

Francesco Simoneschi

Luca Martinetti

From day zero to unicorn, our top VC. Connect has played an important role in helping TrueLayer grow from an idea into a leading payment network. For any product founders looking for their first VC, Connect is a no brainer.

Co-led Seed in 2025

Cino

Elena Churilova

Lina Saleh

“We chose Connect because they get what we're trying to build and are as excited as we are. They truly understand the problem we’re solving and the impact it can have, without us having to sell it to them. Not to mention great product builders - what else would you want?”

High Conviction in Product Founders

Product founders have a distinct anatomy and a common DNA that defines, discerns and differentiates you from other company builders.

Move at Venture Velocity

You understand risk and value are inversely related and know that velocity isn’t about how fast you ship, but how accurately you identify key risks and swiftly tackle them in the right sequence.

Opinionated about Problems

You hone expert-level hypotheses and points of view. You’re an insider with an outsider’s perspective. You identify problems easy to overlook and hard to solve. Summoning up unique insights to solve these dilemmas differently, or finding new pain points that others pass over.

Obsessed with Users

You have heartfelt compassion for your users, designing the user journey by applying empathy and understanding in each part of the product.

Design for Defensibility

Where appropriate, you incorporate defensibility into your product, creating moats that compound over time.

About

We’ve been investing in pre-seed and seed stage product companies since 2012, from our home in London. We’re a partner-only, Europe-wide, high conviction investment team.

Size

We lead or co-lead rounds between $500k-$5m.

Stage

We invest across the seed spectrum supporting companies to go from pre-product to product market fit.

Investments

We are venture generalists and product specialists: across AI, health, data and infrastructure, fintech, SaaS, vertical networks and marketplaces.

Team

We’re a group of high conviction investors, product aficionados, community experts, experienced operators and finance pros. Collectively, we’re passionate about the power of product to transform people’s lives.